Privacy Policy

Last Updated: July 20, 2026

At Brightlight Analytics, LLC (“Brightlight Analytics,” “we,” “our,” or “us”), we value your privacy and are committed to protecting the information you share with us. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your information when you visit https://brightlightanalytics.com or interact with our services.

By using this website, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect information that you voluntarily provide, as well as certain information that is automatically collected when you visit our website.

Information You Provide

You may voluntarily provide information such as:

Name
Business or organization name
Email address
Phone number
Information submitted through contact forms
Messages or project inquiries
Any other information you choose to share with us

You are never required to provide personal information simply to browse our website.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

IP address
Browser type
Device type
Operating system
Pages visited
Time spent on our website
Referring website
Clicks and navigation behavior
Cookie and analytics data

This information helps us understand how visitors use our website and allows us to improve its performance and user experience.

How We Use Your Information

We use collected information to:

Respond to inquiries and requests
Schedule consultations
Provide requested services
Improve our website and user experience
Analyze website performance
Communicate regarding projects or services
Maintain website security
Comply with legal obligations

We only use your information for legitimate business purposes and do not sell your personal information.

Contact Forms

If you complete a contact form or request information through our website, we collect the information you voluntarily provide.

This information is used only to:

Respond to your inquiry
Provide requested services
Prepare proposals or estimates
Schedule consultations
Communicate regarding your project

We do not sell or rent information submitted through our contact forms.

Cookies

Our website uses cookies and similar technologies to improve your browsing experience, remember preferences, analyze website traffic, and better understand how visitors interact with our website.

Cookies may be used for:

Website functionality
Performance monitoring
Analytics
Security
User preferences

You may disable cookies through your browser settings; however, some website features may not function properly.

Google Analytics

We use Google Analytics to understand how visitors interact with our website.

Google Analytics may collect information such as:

Pages viewed
Time spent on pages
Browser and device information
Geographic region (general)
Traffic sources
Website interactions

This information is aggregated and helps us improve our website and services.

You can learn more about Google’s privacy practices by visiting Google’s Privacy Policy or install the Google Analytics Opt-out Browser Add-on if you prefer not to be tracked.

Microsoft Clarity

We use Microsoft Clarity to better understand how visitors use our website through features such as:

Session recordings
Heatmaps
Click tracking
Scroll behavior
Mouse movements
Navigation patterns

This information helps us identify usability improvements and optimize the overall website experience.

Microsoft Clarity may collect browser information, device information, pages visited, clicks, scrolling activity, and other usage data. Brightlight Analytics does not use Microsoft Clarity to personally identify individual visitors.

For additional information, please review Microsoft’s Privacy Statement.

Third-Party Services

Our website may utilize trusted third-party services to operate and improve our website, including but not limited to:

Website hosting providers
Google Analytics
Microsoft Clarity
WordPress plugins
Spam protection services
Email communication providers

These providers only receive information necessary to perform their services and are expected to protect your information in accordance with their own privacy policies.

Email Communications

If you contact us or request information, we may communicate with you regarding:

Your inquiry
Project updates
Consultations
Estimates or proposals
Requested services

If you subscribe to marketing communications, you may unsubscribe at any time using the unsubscribe link included in our emails.

Data Security

We take reasonable administrative, technical, and physical measures to help protect the information we collect against unauthorized access, disclosure, alteration, or destruction.

While we strive to protect your information, no method of electronic transmission or internet storage can be guaranteed to be completely secure.

Data Retention

We retain personal information only as long as necessary to:

Provide requested services
Respond to inquiries
Maintain business records
Comply with applicable legal obligations
Resolve disputes

When information is no longer needed, it is securely deleted or anonymized when appropriate.

Third-Party Links

Our website may contain links to external websites.

We are not responsible for the privacy practices or content of third-party websites. We encourage visitors to review the privacy policies of any external websites they visit.

Children’s Privacy

Our website is intended for businesses and adults.

We do not knowingly collect personal information from children under the age of 13. If we become aware that such information has been collected, we will promptly remove it.

Your Privacy Choices

Depending on your location, you may have certain rights regarding your personal information, including the right to:

Request access to your personal information
Request correction of inaccurate information
Request deletion of your personal information, subject to legal requirements
Withdraw consent where applicable
Manage cookie preferences through your browser or our cookie consent tool

To exercise these rights, please contact us using the information below.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, legal requirements, or website functionality.

Any updates will be posted on this page along with a revised “Last Updated” date.

Contact Us

If you have questions about this Privacy Policy or how Brightlight Analytics collects, uses, or protects your information, please contact us.

Brightlight Analytics, LLC

📞 406-213-8988

✉️ info@brightlightanalytics.com

🌐 https://brightlightanalytics.com